Organic Diet Buddy (2013)

Guiding people to make healthy choices while grocery shopping by providing a quick-to-use reference guide on what foods to buy organic.

product goals

• Help the user quickly and easily see if certain foods can be purchased conventional or if they should be bought organic

• Format for tablet and mobile on Apple and Android products.

process

• Research pesticide content of common (and some uncommon) foods at the grocery store and determine if it is recommended to buy them organic or if it’s still safe for people to eat them non-organic.

• Design UX/UI for development team.

• Create marketing screenshots for App Store and social media posts.

takeaways

• A surprising amount of foods do not have to be bought organic

• Annotating designs made for a much smoother handoff between design and the development team.

• Iteration is important. Wanting to pack in as many features as possible will not only overwhelm the creators but also the users. That’s what updates are for. 

• Stay true to the original product vision as much as you can.